Have you ever wondered why is Louis Vuitton not perceived as just an overpriced vinyl handbag? What makes a Birkin bag so desirable? What is the psychology behind luxury brands? Why are people willing to pay a higher price for these products or experiences compared to similar products in the same category?
Lots of coaches can get caught up on price. But let me ask you this, how often are YOU just shopping for price? Think about where would you go if you’re shopping by price only? If you’re shopping for price and a little style? If you’re shopping for medium price, style, quality, and service? And if you’re shopping for style, quality, service and prestige?
Do you see the different layers and desires here? I see lots of female coaches try to market to the masses. I want you to find your luxury brand. Desires can actually increase the more prices increase for luxury brands. You can make your own coaching services become more desirable at higher prices. Good branding sets you apart and above your competitors, but you have to crown yourself!
I am hosting Elva Li Luxury Branding Studio's last VIP event of the year - Luxury Branding VIP Soiree, to create space for you to delve into the power of your brand. In only one hour, we will create a beautiful, authentic, uncomplicated experience for you to discover the winning formula for a luxury brand.
We will ensure this one hour is packed with value. Here is what you can expect:
Exclusive gift delivered to your inbox on arrival
Beautiful visual inspirations from the world's top luxury brands
Leading-edge insights about the art of creating luxury brands
Industry tips for creating a high-end brand including styling
Discovery of your FemmeBrand Archetype and the art of bespoke branding and website design
Soulful connection with other female entrepreneurs at the event
Complimentary personalized brand consultations after the event
Receive $1,000 voucher towards a branding package (on the attendance of full event)
And so much more...
This VIP event is online via Zoom and invitation-only for Luxury Icons. Being a luxury icon is not about Dior or Chanel. It's standing in high worth and owning your ability to lead and inspire.
Only 10 spots are available. If you are a Luxury Icon and would like to receive your invitation, please reply to this email with “I am a Luxury Icon”.
Your high-end brand awaits.
Elva
P.S. Would you like to be invited to Elva Li Luxury Branding Studio's last VIP event of the year - Luxury Branding VIP Soiree? In only one hour, we will create a beautiful, authentic, uncomplicated experience for you to discover the winning formula for a luxury brand.
Reply “I am a Luxury Icon” if you are called to step into being the icon and create your luxury brand.