Hi Beautiful,
Having a luxury brand will give you more confidence. Even just a salesperson at Dior or Chanel boutique has confidence. Why? Luxury brands exude confidence, quality, exclusivity
I want you to stand in your value around what you offer. Have confidence.
I want you to think bigger and be confident about the value your product provides.
There is no competition if you are doing your life’s work. It’s as unique as you are and you should strive for more uniqueness.
Think “here’s why I’m so proud of my programs or services and why people desire to invest in them.”
We rank products and services all the time. Think about Motel vs. Marriott vs. Ritz Carlton. Do you see how your mind ranks them in order of lowest to the highest quality? We do that naturally.
Look at your business as a pursuit of excellence in every sense of the word–production,
knowledge, customer service. You might be selling a feeling, an experience, or a cause.
When you only sell a product or service, it’s easy for that product or service to become a commodity. But when you sell something more, when you sell based on the value that product provides, people will pay a lot more.
Instead of thinking of yourself as selling a product or service, ask what it is you’re really selling. Is it a transformation, an experience, a cause, etc?
Stand in your value around what you offer. Have confidence and show up as an iconic and high-end brand.
I was interviewed on The Book Your Dream Clients Podcast with the amazing Lindsay Maloney talking about “How to Show Up as an Iconic and High-level Brand.” You can listen to the podcast here.
And I’m here to help you unleash your full potential, rise above what has been and step into the most iconic, next-level version of YOU.
If you are ready to step into your ICON status and create a luxury brand online presence, let’s chat.
To your high-end brand,
Elva
Luxury Branding Queen | Creative Director | Speaker
P.S. I believe there’s a luxury brand in you and you have the power to uplevel in an instant the moment you stop being available for anything except being a luxury icon.
If you are called to step into being the icon and create your luxury brand, I am here to guide you and make your vision into reality.
I invite you to have a 1:1 conversation with me to dive deeper into the essence of who you are and create your high-end brand from clarity, confidence, and alignment. Book your High-end Brand Clarity Call and let’s chat.