Step into Your Hermès-level Brand

Luxury Femme,

Welcome to this week’s Luxury Muse. This is where we dive deep into the art of building a luxury brand, embodying the true essence of the luxe femme, and curating the life of a quiet luxury connoisseur. Ready to step into your Hermès-level frequency? Let’s begin.

Luxury Brand

Become the Icon in Your Field

When it comes to building a luxury brand, aesthetic intelligence is important. At the same time, you must think beyond aesthetics. Luxury is about the experience, the exclusivity, and the feeling of rarity. Your clients should feel like they've entered a world that’s tailored just for them—where every detail is crafted with precision. Think Hermès: their products are not just items but heirlooms. To create this kind of magic in your brand, focus on high-touch service, scarcity (limited availability), and storytelling that evokes emotion. You are the face of your brand, and every interaction should feel like an invitation to something exceptional.

Actionable Tip: Refine your offerings. Is there a signature service or product you can enhance or limit availability on? Scarcity creates demand and elevates value.

Luxury Femme

Embody Feminine Energetics to Receive

As a luxury femme, your energy is magnetic. It’s not just about what you do; it’s how you embody your essence. Feminine energy is about flow, receptivity, and presence. Instead of hustling or chasing, focus on attracting—luxury femmes understand that they are the prize. You are worthy of high-level clients and opulent success simply because you exist in your full power. Cultivating this energy requires you to prioritize pleasure, trust your intuition, and create space to receive.

Embody This: Begin your mornings with a practice that centers you in your feminine power—whether it’s a luxurious self-care ritual, journaling, or movement that feels good to your body. You’re opening up to abundance by simply being in your feminine essence.

Luxury Connoisseur

Cultivate a Quiet Luxury Lifestyle

Luxury isn’t just about business—it’s a lifestyle. To truly embody wealth, begin curating hobbies that align with quiet luxury. This concept goes beyond flashy displays; it’s about appreciating the finer things in life with subtlety and sophistication. Think fine art, gourmet dining, private members' clubs, or learning about rare wines and watches. Quiet luxury is about being in spaces that feel elevated and exclusive without needing to announce it.

Your Invitation: This week, explore a new hobby or activity that invites you into this world of quiet luxury. It could be as simple as visiting a high-end art gallery or indulging in a fine wine tasting. Immerse yourself in experiences that whisper luxury instead of shouting it.

As you continue to grow in your luxe journey, remember that true luxury is not only about what you have but who you become. You are stepping into your Hermès-level energy, and the world will soon take notice.

Until next time, stay exquisite. And remember luxury brand, it’s very you.

To the luxury of you,

Luxury Brand and Wealth Coach

Discover Your Luxury Brand's True Essence and Archetype

Discover Your Luxury Brand’s True Essence

How I Use Brand Archetypes to Help Clients Reflect Their Essence

When building a luxury brand, it’s not just about the look or price tag—it’s about creating an authentic experience that resonates with your clients on a deeper level. To create that kind of connection, your brand needs to be an extension of your true essence. This is where I incorporate a powerful tool in my branding process: the Brand Archetype Quiz.

What is a Brand Archetype?

Brand archetypes are universally recognized characters that represent different aspects of human nature. Think of them as personality blueprints that guide how your brand communicates, feels, and engages with your audience. When you discover your brand’s archetype, you’re no longer guessing how to position your luxury brand—you’re aligning it with your authentic self.

Why a Brand Archetype Quiz?

For my clients, who are building high-end, luxury brands, it's essential to create a brand that isn’t just visually stunning but also deeply connected to who they are. That’s why I use a Brand Archetype Quiz as an essential tool in my process. By understanding their unique archetype, my clients can position themselves in a way that feels effortless, elegant, and authentic.

Rather than trying to follow trends or emulate other brands, this quiz allows my clients to understand their inherent strengths and align their branding strategy accordingly. As a result, their messaging becomes magnetic, their visuals resonate with their ideal luxury audience, and their brand becomes an experience, not just a service or product.

How I Use the Quiz in My Process

Discovering Your Archetype When we start building your luxury brand, one of the first steps is to discover your unique brand archetype. Using a simple yet profound Brand Archetype Quiz, I guide you through identifying the core aspects of your brand’s personality. This quiz dives deep into your values, tone, and vision—helping us reveal what makes your brand stand out in the luxury market.

Aligning Your Messaging and Visuals Once we uncover your archetype, we can craft a brand that speaks directly to your audience in a way that reflects your true self. For example, if your brand archetype is “The Ruler,” your luxury brand messaging will emphasize authority, prestige, and control. If you align more with “The Innocent,” your brand may take on a pure, uplifting, and aspirational tone. This alignment between your personality and your branding ensures that your clients are drawn to you for the right reasons.

Creating a Timeless Luxury Brand Luxury brands are timeless. They endure because they stay true to their essence, despite trends. Your brand archetype helps create that sense of timelessness because it’s not about the external market—it’s about you. Knowing your archetype allows you to build a brand with depth, connection, and authenticity that will resonate with clients who value high-end experiences.

The Quiz and Platform I Recommend

I’ve worked with several tools over the years to create the luxury brand quiz, but there’s one platform I’ve found to be especially effective for creating quizzes and the platform is Interact. It is a very effective quiz-building platform powered by AI. 

Here are the two main quizzes I built on Interact that support my clients in building a luxury brand that reflects their true essence. By using the insights from the results of the quiz, we can create a brand that not only elevates your business but also feels fully aligned with your purpose and vision.

Luxury Brand Personality Quiz

Luxury Femme Brand Quiz

The Power of Archetypes in Luxury Branding

Ultimately, the goal is to craft a brand that isn't just about aesthetics but about creating an experience for your clients—a brand that speaks to their emotions, their values, and their desires. When you unlock your brand’s archetype, you’re able to connect with your clients on a deeper level, making your luxury brand truly unforgettable.

By understanding and embracing your unique archetype, you can step into the power of your true essence and create a luxury brand that resonates with your ideal clients effortlessly.

Ready to uncover your brand's archetype and create a luxury brand that feels like a natural extension of who you are? Take the Luxury Brand Archetype Quiz and let’s start crafting your timeless, authentic luxury brand today.

The Secret to Soaring to Luxury

Luxury Femme,

"How does one become a butterfly?"

"You must want to fly so much that you are willing to give up being a caterpillar."

This conversation is from the book "Hope For the Flowers”. In this book, “two caterpillars get caught up in the fallacy of competition and struggle to reach the top of a caterpillar pile. By the journey’s end, however, they learn that their true nature is not one of winning and being at the top, but of going within and emerging as beautiful butterflies who were born to soar.”

The caterpillar and the butterfly are powerful metaphors for letting go of the old identity to become your highest and best self.

I remind myself of this story every time I go through an uplevel in my brand and business. Because we will never quantum leap our business over the extent of our own growth, especially when we are building a luxury brand.

Luxury is a statement. A luxury brand has its own status and autonomy. A luxury brand is created to stand out, not stand still. Mass market brands stand for me too; luxury brands stand for uniqueness. Luxury is not comparative. It's about creating your unique creme de la creme positioning with the brand's own identity, its own trademark.

It is about having that strong identity that is an authentic bold unapologetic expression of you. Not the version of you that is the caterpillar, but the version of you who is the unique beautiful butterfly that you can be. And that is what makes your luxury brand unique and timeless.

And yes, it takes courage and time to spin your own cocoon and know that “If I have the stuff inside me to make a cocoon—maybe the stuff of butterflies is there too.”

Uncomfortable as it may feel, in some way, you deeply know that you were meant for this. You are meant to become the beautiful butterfly you were born to be, flying higher than you believed possible.

But you must truly desire to fly.  To create your luxury brand and build your quiet luxury business, you must be willing to give up the “caterpillar”, to give up playing small, to give up staying comfortable.

Luxury clients are not something you pursue. You can only attract them by the person you become.

I believe in you. I know you have the power inside you to create a luxury brand and business, build feminine wealth, live a quiet luxury beautiful life, and make an impact.

And it starts when you become unwilling to be the person who doesn't align with your vision. No more settling for a mediocre brand. No more hustling the masculine way to build your business and wealth.  No more giving away your power and following others' cookie-cutter approach and “guaranteed” formulas.

The only guarantee for your success is YOU.

So here are the questions I will leave you with today: if you really believe you are powerful, what action would you take? And if you really believe your business and life are about to be transformed, how would you let the celebration begin today?

I would like to hear your answers. And if you are ready to fly as a butterfly, attract high-end clients, and build a luxury brand that gives you true profits, freedom and impact, I invite you to book a Quiet Luxury Strategy Session with me.

We will dive into your luxury brand vision, visual identity, luxury client attraction strategy, etc and unlock your next level success in the most aligned feminine quiet luxury way.

This is a limited-time paid offer only for the luxury femmes who are ready to level up and invest in themselves and their brand. The investment is $98. If after the session, you choose to continue working with me, your investment of $98 will be credited to your package. If not, you will walk away with the clarity and practical strategies so that you can implement them yourself and 100x your investment with just one 5-figure client.

Remember luxury brand, it’s very you.

Luxury Brand and Wealth Activator

Activate Your Financial Channel

Luxury Femme,

I believe as I wake up to the goddess that I truly am more and more every day, and the more I wake up to the light and power that is myself, the more I am able to light up the fire in every woman around me and in my luxury world.

The more you can see your own fire, light and power, the more you light up the women around you without trying.

A tool I use for myself and my private clients to remember the unique light in us and activate the full potential in us is “Maxtix of Destiny”.  

The origin of the Destiny Matrix traces back to the author Natalia Ladigna. She received the information about this tool through a series of intuitive downloads while in an altered state of consciousness.

The Matrix of Destiny is not a form of fortune-telling or to make specific predictions. Instead,  it teaches us that we are the masters of our lives and that the quality of our destiny depends on us. Regardless of the energy archetypes we possess, we can always live a life filled with richness and joy by expressing our energies in their positive aspects.  

I apply the Matrix of Destiny to enrich my understanding of who I am, my talents and gifts, my connection with my higher self, what my soul needs, the Karmic tasks from past incarnations of the soul and financial destiny, etc.

Many people are not where they should be because they simply do not have the opportunity to stop and comprehend their true essence and understand who they truly are. I use the Matrix of Destiny both independently and in conjunction with other self-awareness tools, such as Human Design for myself and my clients to discover who we came here to be and how to live to our fullest potential.

In the Matrix of Destiny, there is a financial channel focusing on three unique financial energies intrinsic to you. Each energy significantly influences your financial life. Understanding and harmonizing with these energies can guide and support us to clear energy blocks to financial abundance, maximize our financial potential, helping us make informed decisions regarding our financial destiny.

It has greatly helped me and my clients activate the full financial potential. If you are curious to find out your soul’s purpose, uncover your karmic patterns, unique talents, financial blocks, and desire to activate your financial channel or you just simply feel called, I invite you to book a Matrix of Destiny reading and wealth activation session below.  During the 90-minute session, you will receive:

• Private reading of your Matrix of Destiny chart with detailed explanations, channeled insights and recommendations to give you a complete understanding of what your soul purpose holds and how to embrace your talents and activate your financial channel.

• Activation to support the reading and further open your financial gates to receive abundance.

To the luxury of YOU,

Luxury Brand and Wealth Activator

P.S. Shine your true essence and the goddess magic that has always been radiating within you.

Manifest Your Luxury Clients and Business

Luxury Femme,

One of the many questions I got asked a lot is about manifesting your luxury clients and wealth.

You probably see people talking about “law of attraction” everywhere. I remember that when I first discovered the “law of attraction” about 10 years ago, I was so excited. I started to focus on feeling good, thinking positively, and focusing only on my desired outcome, repeating affirmations…

Until I realised that the Law of Attraction is only part of the equation for manifesting your desires. There are other important universal laws I was missing. When I started implementing them, my manifestation accelerated. So today I want to share with you 3 of them that helped me manifest my luxury business and life.

#1 The Law of Oneness

You may have heard me talking about the different level of luxury frequency before. The highest level is the Luxuria8te frequency, which is the oneness state. The luxury clients you are seeking, the wealth you are seeking… they are already in you.

Every time my clients ask me, “How to find the client?”. I always start directing them to realise that your luxury clients are not separate from you. The first step is to activate them in you. So the question becomes “How can I embody the women having and serving luxury clients”.

Abundance is a state. It’s about your energetic expression in the world. Your wealth is fast-tracked when you tap into your own energetic frequency to be, be the clients you want to serve, be the abundance you want to attract. If you haven’t done the higher work on your luxury frequency to embody the oneness state, your capacity for abundance is limited.

#2 The Law of Alignment

Your reality is always aligning. The question is what it is aligning to?

Alignment means you get what you want, not what you ask for. You may say “I want to position myself as a luxury brand and work with high-level clients”. But if deep down, you judge luxury as shallow, distrust the wealthy, or don’t believe you deserve a luxury brand … then your reality will align to your unconscious beliefs rather than what you think you want.

So whenever I’m not attracting something, I always ask myself why I don’t want it. What’s my pay-off for not having it?

So if you are trying to manifest a luxury brand and business, ask yourself what’s your pay-off for not having it. What it is trying to protect you from?

#3 The Law of Action

I am not referring to the frantic “doing” mode. There are two kinds of action that really helped me manifest the business and lifestyle I have today.

The first type is immediate inspired action. Your desires won’t manifest in this 3D reality unless you take action of your part. Your intuition always gives you directions on the present moment, the now. The Universe loves speed.

The other type of action I take is consistent aligned actions in the direction of my desire. To grow a beautiful rose, you must plant the seeds, pull the weeds and water the flower. If you want to grow your business financially, you need to take revenue-generating actions consistently. Being “busy” all day and avoiding taking those actions won’t get you the results you desire.

So the question I ask myself every morning is what is my part today in this co-creation with the Universe? Then I take inspired action.

What I found is that the moment when we are inspired to move to a high-end niche, we start getting excited about the possibilities; we have lots of ideas for our luxury offers; and we can picture our next-level clients, the luxurious experience co-creating with them and the transformational results they are getting…

​Then suddenly our brain is filled with the reasons why we cannot or should wait… And it starts to say “no”. But the desires are still there, so we said to ourselves “I will wait till I make more money in my business or when I have the clarity or when … ”

If you relate to this and the desires are still in you, I invite you to stop waiting and take one small action today, even if it is just replying to this email to claim your desires.

Because everything you desire is on the other side of waiting.

To the luxury of you,

Luxury Coach and Wealth Activator

A Boutique Luxury Business Model

Chérie Luxury Femme,

I believe you are reading this because just like all the clients I work with, you desire to position yourself as a premium expert in your field, create a luxury brand that attracts only the aligned high-level clients, charge premium pricing and build a boutique luxury business rather than a volume-based business playing at the bottom end of the market competing on price.

Over the years of working with luxury femmes like you, I found there are some common myths about what a boutique luxury business model. These myths stopped so many people from the profits, freedom and impact they can make. So I would like to share with you today so that you can stop wasting your time in the mass market model and start your luxury path to profits, freedom and impact.

Myth No. 1: “I need to work my way up to the luxury niche.”

I cannot tell you how many times I hear talented coaches and experts saying “I want to build a luxury brand, but I need to be more accessible to build a large audience base first.”

That’s exactly what the mass market business model taught us to do: start with low-end offers, build a large audience and customer base with a broad messaging, and then work your way up to charge premium to the luxury niche.

Now think about what all of the luxury brands such as Chanel, Dior, Rolex, etc do?

They start with luxury offerings with high-end clients (e.g. their haute couture) to build brand prestige, loyalty, and reputation. The luxury business model uses a top-down strategy. They focus on the luxury offerings first and then leverage their luxury brand image to reach a broader range of consumers through more accessible offerings (e.g. ready-to-wear, bags, make-up and perfume line, etc) over time.

You don’t need to spend years waiting for your audience to work their way up from a “bottom up” buyer’s journey. You start at the top when you use a boutique luxury business model. And when you add at least 6 figures to your business through your luxury offerings (your luxury profit center), you can then choose if you want to leverage your brand authority to launch your “lipstick” or “perfume” lines.  

You are the créme da la créme at what you do, so let your business model and marketing reflect that.

Myth No.2: “I need to sell my offers to thousands of people to make a big impact.”

The truth is your impact is not merely measured by the number of programs sold.

Let me ask you, how many times have you bought a low-end program and never finished it, or even did not start it?

Let’s look at this example: Imagine you sold your $97 program to 10,000 people, but only 1% of them completed the whole program and achieved success from your program.

On the other hand, imagine you sold only 20 luxury 5-figure offerings but 90% of those luxury clients completed the whole experience and got their return back on their investments due to the high proximity, high-touch luxury experience, personal attention and accountability (and also they are high-invested themselves). And those clients renew your services again and again. How much added value can you deliver compared to a $97 program? What’s the exponential ripple effect it can create?

There is no right or wrong here. For the volume-based model, it is impacting lots of people’s lives and of course you can increase the success rate by investing in teams and the process. But I know most of my clients are not keen on having a large team and client base to manage every day and the stress and overwhelm comes with the large scaling.

The boutique luxury business is a choice based on your business and lifestyle goals. My point here is that it can make a large impact because the impact is measured by the client's success and transformation, the meaningful relationship you built and the ripple effect it is creating.

Myth No.3: “I need to hustle on social media and have a large following.”

With the growth of social media platforms like TikTok, it makes us think if we want to grow our business, we must master social media marketing.

Lots of time, when my clients first come to me, their questions are all about how to film an Instagram reel that gets thousands of views; what are the hashtags I should use; what is the latest trend or algorithm change, etc.

Until they realise that social media is not a must to grow a boutique luxury business. Yes, social media can be a great visibility tool when used well. And it’s that what you love doing, I am cheering you on that. But it doesn’t have to be the only marketing tool you rely on. You don’t have to hustle on social media if you decide that’s not part of your marketing strategy. It can simply be a brand asset and part of your luxury online presence.

For a boutique luxury business, you need to be strategic about your visibility strategy. You don’t need to waste hours filming videos, creating Tiktok content, go viral etc. Because a luxury business is not about getting content in front of as many eyes as possible, and most of the time your ideal luxury clients are not sitting there all day scrolling through their social media feed.

To build a 6 figures+ boutique luxury business, you only need a tiny handful of people who highly value your expertise and ready to start at the high level working with you. And there are more effective ways to attract and be visible to those people using the luxury marketing approach. Your number of followers on social media doesn’t matter. What matters is your unwavering conviction and confidence in your offering and the transformation you can co-create with your clients, the aligned luxury messaging and marketing strategy to be seen by your high-level clients.

I know you are ready to operate at the highest level of a boutique luxury business gives your true profits, freedom and impact. Let's co-create together to:

• Identity your Créme de la Créme niche and most aligned next-level clients

• Package your unique talents and skills into a luxury offering that creates a sense of prestige and desire for your high-level clients

• Craft your luxury messaging that engages your luxury clients emotionally to you as the only choice

• Design a luxury online presence that reflects your iconic essence and makes your ideal clients say “Yes, that’s the one for me.”

• Implement a simple but effective luxury marketing strategy that aligns with your goals, lifestyle and feminine soul, without a complicated marketing process, big team, or complex process

• Curate a well-defined luxury buyer journey and luxurious client experience that makes your high-level clients come back again and again.

Book a Luxury Brand Discovery Call below or DM me here if you prefer messaging, and I will send you more information to see whether we are a good fit to co-create together.

To the luxury of YOU,

Luxury Brand and Wealth Activator

3 Mistakes that Repel Premium Clients

Chère Luxury Femme,

I know you adore elegance and luxury, and you desire a feminine way of building a luxury business without hustling on social media or burning out.

I know you are brilliant at what you do, and you’re ready to stop playing small and finally unapologetically show the world who you truly are, own your mastery at what you do and expand your influence, income and impact. 

But you found yourself plateaued at that 5-figure or low 6-figure income level and not attracting the aligned premium clients who value your expertise and more than willing to invest in your premium offers…

Then you are probably making one of these very common mistakes I see in my clients when they first come to me that actually make you repel premium clients. 

So in this E-Muse blog, I would like to go through them with you to see if you are aware of them so that you can stop being held back and start moving forward to become a luxury créme de la créme in your field with a steady stream of high-quality leads & high-level paying clients flowing into their business without hustling on social media all the time.

1. confuse brand with business

Your business is not your brand.

When we remove your brand from your business, you become a commodity. 

It is your personal brand that positions you differently in the mind of your target premium audience, and it’s your luxury brand that influences the buying behaviour of high-end clientele on a subconscious level.

Those luxury personal brands are in demand, they don’t chase clients, they attract. When you communicate your value and brand it in a way the premium market (not the mass market) finds desirable, you become the “Birkin” in demand. 

You will never fear not having premium clients or money or the lifestyle you desire. Your luxury personal brand is your asset to creating certainty for your income. Because almost every client opportunity will involve a profile search of your personal brand. 

Your luxury clients are probably not sitting there scrolling through social media. But they will check your brand profile before they decide to working with you. That’s why a quiet luxury business is not relying on posting on social media all the time, but focusing on building brand assets that attract a steady stream of high-quality leads & clients into your business on autopilot.

2. from “Chanel” to “Coach” 

What I have found by working with my high-end clients is that deep down you do know you desire to be a luxury brand like Dior or Chanel, you just are afraid to admit it. So you chose to be a friendly expert like Coach or Micheal Kors... Either because you are afraid you are not worthy of it or afraid of what other people will think if you claim it.

Here’s the truth: regardless of what you do, you will be judged. Humans judge. But you’ll be judged for being a high-end brand and for being a mass-market brand. Why not go for what you want? 

So what’s your true desire for your brand? A Coach or Chanel? 

Why you are stopping yourself from allowing this in your business?

Maybe you believe that people won’t be able to afford it if you position yourself as a luxury brand and charge premium pricing. So you downgraded yourself from a luxury brand to a friendly expert instead.

The truth is there’s Kmart and there’s Louis Vuitton in every niche and industry. Billionaires are not the only ones who buy luxury brands. Millionaires are not the only ones who buy luxury brands. Celebrities are not the only ones who buy luxury brands. You can find people buying fancy cars and watches and handbags every day. You can find people investing in 5 figure coaching programs every day.

A friendly expert struggles to showcase their value and relevance, waits for unpredictable DMs or discovery call to show up, hustles on social media with zero ROI, tries to get clients by working harder and discounting their services.

You are not a friendly expert. You are a luxury brand.

A luxury brand gives you instant credibility to your market, attracts premium clients willing to invest more, and aligns you with other luxury leaders, making client attraction easier. 

3. repelling brand messaging

A lot of coaches and service providers get a pretty website and raise their prices, thinking it will position themselves as a luxury brand and attract premium clients. I see it all the time. 

A luxury brand is not merely about visuals and high pricing; it is more about the brand strategy and messaging together with the image that appeals to the emotions and desires of your target audience. It goes beyond the tangible and taps into the intangible aspects of exclusivity, quality, and aspiration. 

If you want to attract more affluent, high-paying customers and clients to your business, you need to be aware of what language to use and not use throughout your brand presence and content pieces. Luxury invites you into a new league of language; one that directly shows who it's for and who is not. Luxury actually qualities their clients through not just pricing but also languages.

Are you speaking to the people who are ready, or are you trying to convince people who are not ready? Where are you watering down your language, despite knowing with your whole heart and soul that you're meant to serve a different level of clients? 

For example, most high-end buyers will assume your product or service is of lesser quality if you use “Sales” or “Discount” or the word “Free” too much.

Luxury clients appreciate the exclusivity and status associated with premium brands. If your product or service is available to everyone, it’s not appealing to them. They buy and invest in more than the product and service itself. They buy and invest in the feeling your product and service give them and the experience.

When is the last time you see Chanel or Dior have a discount sale in their boutique stores? I don’t think so. My high-paying clients receive a premium experience, gifts, surprises, and bonuses instead of discounts. 

I know you are ready to attract high-paying clients, and build a quiet luxury business in a feminine, gentle, and soft way without hustling for hours every day on social media, convincing and chasing clients.

I invite you to co-create true luxury with me on a Luxury VIP day:

• A Pre-VIP day call to identify the blockage in growing your brand and business and what to focus on our VIP day together to bring your energetic and strategic alignment 

• VIP day (in-person or virtual) to revamp and refine your strategy and adjust whatever is necessary (e.g. offer alignment, quiet marketing strategies, luxury messaging, energetic work and embodiment practice, etc) to get both fast and long-term results for you

• 1 week of unlimited Voxer or email support to ask questions, troubleshoot, and get feedback while you implement what we discussed on your VIP Day so that you are fully supported in the energetic and strategic integration

• Bonus on-demand trainings: I will hand-select on-demand trainings best suited to help you achieve the goals you set for your business on your VIP Day.

To the luxury of you,

Elva

Create A Feminine Luxury Business

Chère Luxury Femme,

A quiet luxury business is a soft feminine business that magnetizes your dream luxury clients based on the 3 feminine pillars.

1. Feminine Sovereignty

Feminine sovereignty is a power sourced from within, from a luxury femme's connection within herself; rather than a patriarchal power based on power over others.

Your luxury business should activate your power within, not take away your feminine sovereignty. There are some top indicators that you are disconnected from the feminine being within and giving your power away:

One indicator is putting your needs after your business and neglecting your own energy and lifestyle requirements.

Yes, we are here to serve our clients through our brand and business. To a large extent, our business is about our people. However, we are an essential part of our brand and business. For us feminine souls, whether our business nourishes our energy and lifestyle is the foundation of a sustainable business to serve others.

So it’s not about the business first and sacrificing your feminine requirements in life. Your quiet luxury business is a sovereign goddess queen identity itself co-creating with you to allow you to experience your soul’s desires and create the impact you are here to make.

Another indicator that you are not connecting to your feminine sovereignty is the “should” and “I have to” energy and you feel like you don’t have a choice.

You start your business because you want more freedom and choices in your life, not the other way around. So it's the question of whether you are building your business on your terms.

• Can you sustain your businesses without being burnt out, without compromising your needs, without disconnecting with your femininity? 

• Are you set up your client attraction system in ways that allow you to grow your business even when you are not showing up online or creating content?

• Are you able to build your business and connect with your people on your terms rather than the terms of e.g. social media platforms? 

• Are you creating a luxury business that aligns perfectly with your life's goals and values and allows you to cultivate a soft feminine life that takes your breath away?

2. Feminine Leadership 

Your ability to create magnetism in your feminine luxury business is connected to your ability to stay connected to the energy of your authentic self and truth. Living your highest truth and leading yourself first is what feminine leadership is about.

That's why a cookie-cut approach or using other people's script word by word doesn't work.

If we want to create magnetism in our luxury business in a feminine way, putting other people's ideas and ways of doing things over our own won’t work. 

Magnetism, it’s all created from your authentic truth. So if you are rejecting your truth to fit, you are not in alignment. You are actually rejecting yourself. And that is actually the most painful part of the rejection. The real pain is not being rejected by others; it is that we reject ourselves. And the truth is that only YOU can reject yourself, not the other people.

Creating a feminine luxury business requires us to make every decision from the feminine leadership, from the clarity of who we are, from a place where we accept ourselves and our truthfully.

In your marketing, in your sales, in your client relationships, know your truth, and stand in authentic truth, because this will create your feminine leadership, which will create your magnetism.

The secret to a brand that demands attention is not following all the branding and marketing rules perfectly, it’s the energy behind it. The brand content and presence that demands attention is leader créme de la créme energy presence.

When you step into your créme de la créme leadership energy, your empowered energy and content will create resonance with empowered people. This is what attracts powerful women who are ready to invest in you, like, yesterday.

When you activate people to their highest potential through your brand, your content becomes more than just a blog, or a podcast, a post,, or a video. It becomes your magnetic brand presence, a strategic brand asset, an energetic movement that can awaken the power within them and create a powerfully magnetic effect for your brand. 

With the right energy and strategy, you command a presence that magnetizes your dream luxury clients, a presence that once they land on, it's impossible to scroll by. That is the feminine magnetism luxury brand we talked about. 

3. Feminine Energetics 

A feminine luxury business is a more feminine, gentle, soft, and quiet approach to building your luxury brand and business because it is an attraction-based model where we create resonance and trust.

When we are in our femininity, we are naturally creating resonance with our audience. 

The masculine way is like hunting and chasing. It doesn’t create trust and authority. It doesn’t create resonance.

The feminine way is like gardening and attracting. Just like when you build your beautiful garden full of blooming flowers, the bees naturally come.

When you allow your feminine energetic signature to be infused within all of your brand, it draws people into your brand. 

We not only build trust with our people but also build self-trust through the process by listening to our intuition and taking inspired actions without the attachment to the results. 

We trust our intuition; we trust our work; and we trust our people. 

We trust our own pace; we trust in divine timing; and we trust our attraction portals are leading our people to our work through various ways. 

We trust our inner knowing, we trust the relationship with our audience, and we trust that our actions are weaving this energetic field drawing in the aligned clients at the right time.

We trust that we are enough; we trust that our work is enough; we trust there are enough aligned luxury clients for everyone.

We trust that our business works in a way that is not linear; we trust what we see in our vision; we trust what we can’t see in our business…

You can’t see all the clients who are putting your brand on their dream board and manifesting into working with you; You can’t see all the people who are having brunch with their friends, talking about the email you just sent and how much it has impacted her; You can’t see the person who keeps going back to your Instagram account to re-read your posts and the pages of notes from that the masterclass or the discovery call you did…

When you trust, you are embodying and radiating the feminine energy rather than forcing or manipulating people into your services in a masculine way; you are creating your life’s work that calls in your aligned audience because you are doing it for you and for them, not for the profit numbers.

Since I started building my luxury brand in this feminine, gentle, and luxury approach, premium clients come to me and seek me as the “go-to” luxury expert, because she has come to trust me at her pace, over time through my luxury brand exposures and experiences.

I attract. I call in. I receive. That’s it.

If you desire to build a quiet luxury business in a feminine, gentle, and soft way without hustling for hours every day on social media, convincing and chasing, I invite you to co-create luxury with me. 

To the luxury of you,

Luxury Coach and Wealth Activator